Construction Today - November/December 2012 - (Page 42)
By Gary Patterson
The key to building a better next year is to face up to major “blind spots” you’d prefer not to think about — and solve them before they become full-blown crises.
eneral building, heavy construction and the associated specialty trades have been through a string of consecutive turbulent years, and who knows what 2013 will bring? To get this far, many of you have made hard choices with regard to people, equipment and finances. But that may not be enough to maintain the flexibility you need to either grow or stay conservative. You have to be prepared to lead in either direction. Depending upon your particular situation and location, your risk could turn into someone else’s opportunity.
TACKLING FISCAL BLIND SPOTS
Here are some guidelines to use to periodically self-assess your true situation. Ask yourself what disasters could happen to your business and what the likelihood and consequences of each one are. You may reside in a hurricane- or earthquake-prone area, be vulnerable to a man-made disaster like the BP oil spill, or be heavily dependent on your informationtechnology department. Giving attention to these types of risks and your company’s potential responses to them will enable you to have a more secure and worry-free 2013. Most of my construction clients have thrived on disasters by developing renovation capabilities. Sometimes financial and competitive pressures cause ethical boundaries to be crossed. Do you have a strategy for creating and maintaining the right ethical climate within your business? Are customers, subcon-
CONSTRUCTION-TODAY.COM NOVEMBER/DECEMBER 2012
Table of Contents for the Digital Edition of Construction Today - November/December 2012