Construction Today - Volume 16, Issue 2 - 34

Exclusive Features | LINRON CO.

Laying the Groundwork
LINRON EXPANDS WITH THE LAUNCH OF DECORATIVE OVERLAY FLOORING. BY JANICE HOPPE-SPIERS

F

or the past 25 years, Linron Co. has
provided floor covering for more
than 18,000 retail stores nationwide
and covered 2.2 billion square feet.
Known as the nation's leading national
accounts distributor for retail chain stores
today, the company built its reputation on
excellence in customer service.
The Houston-based company was
co-founded more than two decades ago by
flooring industry veterans Linda Krienke
and Ron Harris. The longtime friends met
in 1977 when they worked together for a
flooring distributor in Texas. In 1993, they
decided to start their own company and
Linron was born.
"We built this company on service and
one word we have never used is 'no,'"
Krienke says. "I've gotten calls at 4 p.m. on
a Friday from someone who needs flooring
tomorrow and there is nothing easy about
it, but we take the extra step and get it done.
We have always been based on our service."
As the experts in flooring, Linron offers
its clients turnkey solutions. The company will assess the client's current floors to
determine what work is needed. Linron
continues to work closely with its clients to
choose the best flooring material, as well as
the best contractor suited for the job within
their region.
In 2013, the company created a preferred
flooring division to ensure the flooring
was installed properly. "There are so many
manufacturing brands and we would get
complaints it was bad material and we were
traveling constantly to look at jobs," Krienke
remembers. "It wasn't the product; it was
the people. We created this program and
literally our complaints went from 50 to two
per year because we monitor the job and
people doing the installation."
Linron has partnered with Armstrong
Flooring, a leading manufacturer of innovative flooring products, since 2015. "They have
been a premier manufacturer and overall
they have done amazing marketing and

34

CONSTRUCTION-TODAY.COM VOLUME 16, ISSUE 2

decorative overlay product can
ยป Linron's
feature glass, oyster shells, and different
colors or materials clients request.

things for individual contractors," Krienke
says. "They are considered the top manufacturer and that's who we are with now."
Armstrong Flooring named Linron its
Recycler of the Year in 2016 and 2017. Over
the past four years, Linron has recycled 50
million pounds of vinyl composition tile
through the Armstrong Flooring On&On
Recycling Program. "Recycling has become a
major focus," Krienke notes. "Everything on
the floor is torn up and sent back to the manufacturer and recycled into a new material."

Decorative Overlay
Polished concrete took off in 2004 as the
material of choice for retail flooring, but
it was sold on the fact that it didn't need
to be maintained. Although retailers have
discovered that a maintenance program is

indeed required for concrete flooring it is
still popular, Krienke says.
Linron has begun offering decorative
overlays that can feature glass, oyster
shells, different colors or anything a client

Linron Co.
www.linron.com
* Headquarters Houston
* Employees 32
* Specia y: Flooring olutions

"This product is till pre y new
and growing, but we expect in
two years it will be 25 to 35
percent of e business."
- Linda Krienke, co-founder


http://www.linron.com http://www.CONSTRUCTION-TODAY.COM

Table of Contents for the Digital Edition of Construction Today - Volume 16, Issue 2

Contents
Construction Today - Volume 16, Issue 2 - Cover1
Construction Today - Volume 16, Issue 2 - Cover2
Construction Today - Volume 16, Issue 2 - 1
Construction Today - Volume 16, Issue 2 - Contents
Construction Today - Volume 16, Issue 2 - 3
Construction Today - Volume 16, Issue 2 - 4
Construction Today - Volume 16, Issue 2 - 5
Construction Today - Volume 16, Issue 2 - 6
Construction Today - Volume 16, Issue 2 - 7
Construction Today - Volume 16, Issue 2 - 8
Construction Today - Volume 16, Issue 2 - 9
Construction Today - Volume 16, Issue 2 - 10
Construction Today - Volume 16, Issue 2 - 11
Construction Today - Volume 16, Issue 2 - 12
Construction Today - Volume 16, Issue 2 - 13
Construction Today - Volume 16, Issue 2 - 14
Construction Today - Volume 16, Issue 2 - 15
Construction Today - Volume 16, Issue 2 - 16
Construction Today - Volume 16, Issue 2 - 17
Construction Today - Volume 16, Issue 2 - 18
Construction Today - Volume 16, Issue 2 - 19
Construction Today - Volume 16, Issue 2 - 20
Construction Today - Volume 16, Issue 2 - 21
Construction Today - Volume 16, Issue 2 - 22
Construction Today - Volume 16, Issue 2 - 23
Construction Today - Volume 16, Issue 2 - 24
Construction Today - Volume 16, Issue 2 - 25
Construction Today - Volume 16, Issue 2 - 26
Construction Today - Volume 16, Issue 2 - 27
Construction Today - Volume 16, Issue 2 - 28
Construction Today - Volume 16, Issue 2 - 29
Construction Today - Volume 16, Issue 2 - 30
Construction Today - Volume 16, Issue 2 - 31
Construction Today - Volume 16, Issue 2 - 32
Construction Today - Volume 16, Issue 2 - 33
Construction Today - Volume 16, Issue 2 - 34
Construction Today - Volume 16, Issue 2 - 35
Construction Today - Volume 16, Issue 2 - 36
Construction Today - Volume 16, Issue 2 - 37
Construction Today - Volume 16, Issue 2 - 38
Construction Today - Volume 16, Issue 2 - 39
Construction Today - Volume 16, Issue 2 - 40
Construction Today - Volume 16, Issue 2 - 41
Construction Today - Volume 16, Issue 2 - 42
Construction Today - Volume 16, Issue 2 - 43
Construction Today - Volume 16, Issue 2 - 44
Construction Today - Volume 16, Issue 2 - 45
Construction Today - Volume 16, Issue 2 - 46
Construction Today - Volume 16, Issue 2 - 47
Construction Today - Volume 16, Issue 2 - 48
Construction Today - Volume 16, Issue 2 - 49
Construction Today - Volume 16, Issue 2 - 50
Construction Today - Volume 16, Issue 2 - 51
Construction Today - Volume 16, Issue 2 - 52
Construction Today - Volume 16, Issue 2 - 53
Construction Today - Volume 16, Issue 2 - 54
Construction Today - Volume 16, Issue 2 - 55
Construction Today - Volume 16, Issue 2 - 56
Construction Today - Volume 16, Issue 2 - 57
Construction Today - Volume 16, Issue 2 - 58
Construction Today - Volume 16, Issue 2 - 59
Construction Today - Volume 16, Issue 2 - 60
Construction Today - Volume 16, Issue 2 - 61
Construction Today - Volume 16, Issue 2 - 62
Construction Today - Volume 16, Issue 2 - 63
Construction Today - Volume 16, Issue 2 - 64
Construction Today - Volume 16, Issue 2 - 65
Construction Today - Volume 16, Issue 2 - 66
Construction Today - Volume 16, Issue 2 - 67
Construction Today - Volume 16, Issue 2 - 68
Construction Today - Volume 16, Issue 2 - 69
Construction Today - Volume 16, Issue 2 - 70
Construction Today - Volume 16, Issue 2 - 71
Construction Today - Volume 16, Issue 2 - 72
Construction Today - Volume 16, Issue 2 - 73
Construction Today - Volume 16, Issue 2 - 74
Construction Today - Volume 16, Issue 2 - 75
Construction Today - Volume 16, Issue 2 - 76
Construction Today - Volume 16, Issue 2 - 77
Construction Today - Volume 16, Issue 2 - 78
Construction Today - Volume 16, Issue 2 - 79
Construction Today - Volume 16, Issue 2 - 80
Construction Today - Volume 16, Issue 2 - 81
Construction Today - Volume 16, Issue 2 - 82
Construction Today - Volume 16, Issue 2 - 83
Construction Today - Volume 16, Issue 2 - 84
Construction Today - Volume 16, Issue 2 - 85
Construction Today - Volume 16, Issue 2 - 86
Construction Today - Volume 16, Issue 2 - 87
Construction Today - Volume 16, Issue 2 - 88
Construction Today - Volume 16, Issue 2 - 89
Construction Today - Volume 16, Issue 2 - 90
Construction Today - Volume 16, Issue 2 - 91
Construction Today - Volume 16, Issue 2 - 92
Construction Today - Volume 16, Issue 2 - 93
Construction Today - Volume 16, Issue 2 - 94
Construction Today - Volume 16, Issue 2 - 95
Construction Today - Volume 16, Issue 2 - 96
Construction Today - Volume 16, Issue 2 - 97
Construction Today - Volume 16, Issue 2 - 98
Construction Today - Volume 16, Issue 2 - 99
Construction Today - Volume 16, Issue 2 - 100
Construction Today - Volume 16, Issue 2 - 101
Construction Today - Volume 16, Issue 2 - 102
Construction Today - Volume 16, Issue 2 - 103
Construction Today - Volume 16, Issue 2 - 104
Construction Today - Volume 16, Issue 2 - 105
Construction Today - Volume 16, Issue 2 - 106
Construction Today - Volume 16, Issue 2 - 107
Construction Today - Volume 16, Issue 2 - 108
Construction Today - Volume 16, Issue 2 - 109
Construction Today - Volume 16, Issue 2 - 110
Construction Today - Volume 16, Issue 2 - 111
Construction Today - Volume 16, Issue 2 - 112
Construction Today - Volume 16, Issue 2 - 113
Construction Today - Volume 16, Issue 2 - 114
Construction Today - Volume 16, Issue 2 - 115
Construction Today - Volume 16, Issue 2 - 116
Construction Today - Volume 16, Issue 2 - 117
Construction Today - Volume 16, Issue 2 - 118
Construction Today - Volume 16, Issue 2 - 119
Construction Today - Volume 16, Issue 2 - 120
Construction Today - Volume 16, Issue 2 - 121
Construction Today - Volume 16, Issue 2 - 122
Construction Today - Volume 16, Issue 2 - 123
Construction Today - Volume 16, Issue 2 - 124
Construction Today - Volume 16, Issue 2 - 125
Construction Today - Volume 16, Issue 2 - 126
Construction Today - Volume 16, Issue 2 - 127
Construction Today - Volume 16, Issue 2 - 128
Construction Today - Volume 16, Issue 2 - 129
Construction Today - Volume 16, Issue 2 - 130
Construction Today - Volume 16, Issue 2 - 131
Construction Today - Volume 16, Issue 2 - 132
Construction Today - Volume 16, Issue 2 - 133
Construction Today - Volume 16, Issue 2 - 134
Construction Today - Volume 16, Issue 2 - 135
Construction Today - Volume 16, Issue 2 - 136
Construction Today - Volume 16, Issue 2 - 137
Construction Today - Volume 16, Issue 2 - 138
Construction Today - Volume 16, Issue 2 - 139
Construction Today - Volume 16, Issue 2 - 140
Construction Today - Volume 16, Issue 2 - 141
Construction Today - Volume 16, Issue 2 - 142
Construction Today - Volume 16, Issue 2 - 143
Construction Today - Volume 16, Issue 2 - 144
Construction Today - Volume 16, Issue 2 - 145
Construction Today - Volume 16, Issue 2 - 146
Construction Today - Volume 16, Issue 2 - 147
Construction Today - Volume 16, Issue 2 - 148
Construction Today - Volume 16, Issue 2 - 149
Construction Today - Volume 16, Issue 2 - 150
Construction Today - Volume 16, Issue 2 - 151
Construction Today - Volume 16, Issue 2 - 152
Construction Today - Volume 16, Issue 2 - 153
Construction Today - Volume 16, Issue 2 - 154
Construction Today - Volume 16, Issue 2 - 155
Construction Today - Volume 16, Issue 2 - 156
Construction Today - Volume 16, Issue 2 - 157
Construction Today - Volume 16, Issue 2 - 158
Construction Today - Volume 16, Issue 2 - 159
Construction Today - Volume 16, Issue 2 - 160
Construction Today - Volume 16, Issue 2 - 161
Construction Today - Volume 16, Issue 2 - 162
Construction Today - Volume 16, Issue 2 - 163
Construction Today - Volume 16, Issue 2 - 164
Construction Today - Volume 16, Issue 2 - 165
Construction Today - Volume 16, Issue 2 - 166
Construction Today - Volume 16, Issue 2 - 167
Construction Today - Volume 16, Issue 2 - 168
Construction Today - Volume 16, Issue 2 - Cover3
Construction Today - Volume 16, Issue 2 - Cover4
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol17issue2
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol17issue2a
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol17issue1
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol17issue1a
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue6
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue5
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue4
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue3
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue2
http://digital.construction-today.com/nxtbooks/knighthouse/ct_vol16issue1
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201712
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201711
http://digital.construction-today.com/nxtbooks/knighthouse/ct_20170910
http://digital.construction-today.com/nxtbooks/knighthouse/ct_20170708
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201706
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201705
http://digital.construction-today.com/nxtbooks/knighthouse/ct_20170304
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201702
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201701
http://digital.construction-today.com/nxtbooks/knighthouse/ct_20161112
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201610vol2
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201610
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201609
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201608
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201607
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201606
http://digital.construction-today.com/nxtbooks/knighthouse/ct_201605
http://digital.construction-today.com/nxtbooks/phoenix/ct_201604
http://digital.construction-today.com/nxtbooks/phoenix/ct_20160304
http://digital.construction-today.com/nxtbooks/phoenix/ct_20160102
http://digital.construction-today.com/nxtbooks/phoenix/ct_20151112
http://digital.construction-today.com/nxtbooks/phoenix/ct_20150910
http://digital.construction-today.com/nxtbooks/phoenix/ct_20150708
http://digital.construction-today.com/nxtbooks/phoenix/ct_20150506
http://digital.construction-today.com/nxtbooks/phoenix/ct_20150304
http://digital.construction-today.com/nxtbooks/phoenix/ct_20150102
http://digital.construction-today.com/nxtbooks/phoenix/ct_20141112
http://digital.construction-today.com/nxtbooks/phoenix/ct_20140910
http://digital.construction-today.com/nxtbooks/phoenix/ct_20140708
http://digital.construction-today.com/nxtbooks/phoenix/ct_20140506
http://digital.construction-today.com/nxtbooks/phoenix/ct_20140304
http://digital.construction-today.com/nxtbooks/phoenix/ct_20140102
http://digital.construction-today.com/nxtbooks/phoenix/ct_20131112
http://digital.construction-today.com/nxtbooks/phoenix/ct_20130910
http://digital.construction-today.com/nxtbooks/phoenix/ct_20130708
http://digital.construction-today.com/nxtbooks/phoenix/ct_20130506
http://digital.construction-today.com/nxtbooks/phoenix/ct_20130304
http://digital.construction-today.com/nxtbooks/phoenix/ct_20130102
http://digital.construction-today.com/nxtbooks/phoenix/ct_20121112
http://digital.construction-today.com/nxtbooks/phoenix/ct_20120910
http://digital.construction-today.com/nxtbooks/phoenix/ct_201208
http://digital.construction-today.com/nxtbooks/phoenix/ct_201207
http://digital.construction-today.com/nxtbooks/phoenix/ct_201206
http://digital.construction-today.com/nxtbooks/phoenix/ct_201205
http://digital.construction-today.com/nxtbooks/phoenix/ct_201204
http://digital.construction-today.com/nxtbooks/phoenix/ct_201203
http://digital.construction-today.com/nxtbooks/phoenix/ct_201202
http://digital.construction-today.com/nxtbooks/phoenix/ct_201201
http://digital.construction-today.com/nxtbooks/phoenix/ct_201112
http://digital.construction-today.com/nxtbooks/phoenix/ct_20111011
http://digital.construction-today.com/nxtbooks/phoenix/ct_201109
http://digital.construction-today.com/nxtbooks/phoenix/ct_201108
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201107
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201106
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201105
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201104
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201103
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201102
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201101
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201012
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201011
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201010
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201009
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201008
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201007
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201006
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201005
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201004
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201003
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201002
http://digital.construction-today.com/nxtbooks/businessmedia/ct_201001
http://digital.construction-today.com/nxtbooks/schofield/ct_200912
http://digital.construction-today.com/nxtbooks/schofield/ct_200911
http://digital.construction-today.com/nxtbooks/schofield/ct_200910
http://www.nxtbook.com/nxtbooks/schofield/ct_200909
http://www.nxtbookMEDIA.com