Construction Today - Volume 16, Issue 1 - 24

LIGHTING DESIGN BY SENSE LIGHTING DESIGN

Exclusive Features | OPTIC ARTS

'The cool thing
about our
product is
you can use
it virtually
anywhere.'
not ours to fix, but we knew that in this
situation, if we didn't help it could have
been a disaster for the contractor, and that's
unacceptable. 'Finish the project' is our
mantra around here."

A Versatile Source

Optic Arts predominantly markets
to architects and designers, who
specify its LEDs into their projects.

tegrity is good business, and we've created a
culture where people are treated with care,
both inside and outside of our walls."

Values in Action
On a recent project in New York, a contractor was in trouble. The millwork drawings
were not accurate and, as a result, the bill of
materials was wrong.
The contractor modified the runs to fit
but realized that it had run out of product
and many of the runs were no longer work-

24

CONSTRUCTION-TODAY.COM VOLUME 16, ISSUE 1

«

ing. The contractor had four days to turn
the project over to the owner. Optic Arts
immediately sent enough additional equipment, at no charge, to finish the project and
dispatched a technician from Los Angeles to
assist in completing the project.
"This project represents all of our values
in action. We sent connectors to simplify the
modification, replaced the failed product,
sent additional product and sent our best
technician to make sure it all happened
on time," Mullen says. "The problem was

Optic Arts' commitment to its core values
has led to exceptional growth during its
three years in business. The company has
expanded from its initial staff of four people
to 48 employees and has increased its sales
by roughly 700 percent since it started,
Mullen says.
The retail and hospitality sectors are
the company's strongest. Optic Arts' LEDs
are the primary light source in every L.A.
Fitness location in the country, and its products are used throughout the hotel tower
component of the Metropolis megaproject
in Los Angeles.
"We did all the rooms, corridors, public
spaces, restaurant and bar lighting [in the
hotel]," Mullen says. "The cool thing about
our product is you can use it virtually anywhere; it's a wildly versatile source of light."
Optic Arts is expanding its work into
the healthcare, tenant improvement and
commercial task lighting sectors.
The company regularly introduces new
products. As the first constant voltage
dim- to-warm driver for LED strips with full
programmability, VintageDim allows the
user to implement a dim-to-warm effect
based on their exact specifications. While
there are other products on the market,
their fixed dimming curves make them
unable to adapt to a specifiers ideal vision
or the changing conditions on a jobsite.
The PC-based VintageDim programming
software allows tuning of the dim-to-warm


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Table of Contents for the Digital Edition of Construction Today - Volume 16, Issue 1

Contents
Construction Today - Volume 16, Issue 1 - Cover1
Construction Today - Volume 16, Issue 1 - Cover2
Construction Today - Volume 16, Issue 1 - 1
Construction Today - Volume 16, Issue 1 - Contents
Construction Today - Volume 16, Issue 1 - 3
Construction Today - Volume 16, Issue 1 - 4
Construction Today - Volume 16, Issue 1 - 5
Construction Today - Volume 16, Issue 1 - 6
Construction Today - Volume 16, Issue 1 - 7
Construction Today - Volume 16, Issue 1 - 8
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